Mobile 2.0 Content & Services – Conference in Berlin, Germany
Kempinski Bristol Hotel,
Berlin, Germany
2.0 Mobile Content and Services 2009 allows the opportunity to network, learn and share information with colleagues.
The event provides a dynamic network of information and exchange business environment, bringing together key stakeholders in the mobile Web 2.0 value chain to study current trends and opportunities for income generation, business models for success and future opportunities that exist at:
- Mobile social networks
- Mobile internet and broadband
- Devices and mobile AppStores
- Mobile advertising
- Mobile content
- Mobile gaming, video and TV
You’ll also hear best practice presentations from industry leading minds, numerous case studies, interactive panel discussion sessions, innovative showcases and networking events in a relaxed setting.
Conference Key Topics
- Examining the key drivers and enablers for mobile web 2.0 services
- Is there a future in web 2.0 for mobile operators?
- Building strategies around the drivers of innovation in mobile web 2.0
- Assessing the mobile internet value chain to understand how players have positioned themselves and the strategies which they have adopted to stand out from the crowd
- Exploring the impact of device advances, smartphones, web applications, AppStores and widgets in driving mobile internet usage and increasing ARPU
- Identifying future opportunities for revenue growth in mobile 2.0
- Evaluating successes and failures from the evolving mobile social networks marketplace
- Effectively building, launching and managing a real time mobile social network
- Monetising mobile social networks whilst maintaining community user interest
- Increasing mobile advertising revenues
- Promoting mobile as an interactive marketing medium for advertisers
- Driving customer relationship management and revenues from mobile content
- Analysing how location technologies will drive mobile advertising revenues and add value to the customer experience
- Increasing the uptake of mobile video/TV services and mobile gaming
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