Digiday Agency Conference
| February 29, 2012 |
United States,Los Angeles CA
Traditional media has been disrupted. Advertisers are faced with more options than ever to reach consumers. At the same time, the agency model has been turned on its head. Tried-and-true practices and business models are under fire. Agencies must help their clients rethink how they reach consumers while at the same time rethinking how they make money. in a world of pressure to deliver ROI under the spotlight, agencies are moving to evolve. Read more »